Handle replies and CRM follow-up
Keep a person responsible for every useful conversation.
Outreach DigLab
Reviewed 13 November 2026
Your proposal confirms workspace access, sending accounts, usage and support. A branded login does not connect a mailbox or start a campaign.
Review the Replies view
Open Replies and confirm which mailbox and campaign a message belongs to. Read the conversation before responding. Classify interested replies, questions, declines and opt-outs according to your team process.
Keep the next action clear
Use CRM Dashboard, Deals and Activities when they are included in your workspace. Record the actual stage, owner and next action. An interested reply is not a confirmed sale, and an activity record is not evidence that an email was sent.
Prevent unwanted follow-up
Check that a reply or opt-out stops the relevant sequence. Assign human follow-up for questions that need judgment. Reconcile an existing message or deal before creating another record.